Typeform
This is the reference ad. We’ll use its patterns to generate new creatives.
Measurable traits
| Format | single image |
| Dimensions | 1080 × 1080px (1:1 square) |
| Word count | 32 total (report branding 2, headline 6, stat legend 17, logo 1, cta button 6) |
| Focal points | 1 (Stat legend) |
| Palette | #29222A#3F2A45#82668C |
| Contrast (top 2 colors) | 1.2:1 |
HR Tech · single image · 1:1 square · NUMBERS
Transferable rules
| Rule | Use when | Avoid when |
|---|---|---|
| State the offer directly in the cta button ("Learn more in the full report") instead of a generic prompt. | the offer itself is the strongest selling point. | the product needs more context before the offer makes sense. |
| Back the claim with visible proof (stat legend) rather than the headline alone. | you have a real stat, logo set, or quote to show. | the proof point can't be verified or feels tacked on. |
| Place the logo first in reading order, before the headline. | brand recognition matters as much as the message. | the brand is unfamiliar and a generic logo placement wastes the first glance. |
| Layer multiple proof/detail elements (5+) rather than one single focal point. | the audience needs several reasons to believe the claim. | the ad will be viewed at small feed size, where dense layouts lose legibility. |
Design brief
Builds a starter brief from this ad’s copy, tags, and breakdown — sections with no source data here are left as fill-in placeholders.
Use the same structure, hooks, and design principles from this ad to generate new ad creatives for your product.
Your logo is placed into the final creative exactly as uploaded — it is never redrawn or altered by AI.
Creative freedomi
Generated creative will appear here
You’ll get a new ad creative inspired by this ad’s patterns, along with variations and the reasoning behind the choices.